The company itself is not a failure. The company makes a connector for fire hydrants and garden hoses that attaches very quickly. After being rejected, sales for Chef Big Shake products grew, and were sold in grocery stores across the country. During season seven, he invested in pop-up card startup Lovepop, which grew annual revenue by about 1, percent the year after the company appeared on the show. However, once again, things changed once the cameras were off.